|Creativity in Business Writing|
Business writing does not have to be boring, obsessed with formats, or stiff in style. On the contrary it can be creative in its unique way. With the new information and communication technologies, business writing has become even more interesting. In addition to acquiring the necessary ICT skills, a little linguistic imagination should make business writing more than a routine chore.
Imagination cannot be taught; using it in context however requires development and training. On the other hand, the internet, emails and other software have slowly transformed the way business writing and communication are conducted. This workshop addresses practically the twin issue of making business writing more exciting and more conformed to the new media of information and communication.
Administrative officers/Managers/Associates, Company Executives/Secretaries, Executive Assistants to CEOs, Business Development Executives/Managers, Customer Service Executives, Client Service Executives, Business Support/Analysts, those who are responsible for business and administrative communication etc.
4 November - 7 November 2013 (2nd Run)