Strategies for Optimizing Corporate Communication Skills

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Overview
Corporate communication is an essential aspect of an organization and it is key to the extent that it determines the success of a business. Every aspect of business today requires communication that is clear, precise and effective with a sense of creating brand awareness.

Strategies for Optimizing Corporate Communication Skills seminar will expound key issues in contemporary corporate communications.  Essentially, participants will be equipped with the knowledge; skills and approach that will enable them balance the often conflicting demands of communicating in definite terms to all parties.

Significantly, at the end of the seminar, participants will have a holistic and practical approach to communication strategies that will enable them carryout their corporate communication functions. This combination of knowledge and practical skills will enable them to become effective communication professionals.

Objective
The aim of this seminar is to train participants on the dynamics of developing effective communication platforms that will enable them maintain a sustainable communication structure.
It will afford participants the opportunity to learn the skills of communicating effectively in all areas and other seemingly less important but necessary activities which will improve the growth of their business and corporate communication.
 
Modules
  • Current trends in the corporate communications
  • Strategic planning for renewed positioning
  • Corporate identity, image and reputation building and sustenance
  • Communication research and stakeholder analysis
  • Media relations management
  • Writing structured messages
  • Managing corporate social responsibility
  • Overview  of integrated marketing communication
  • Conflict, change and crisis communication
  • Corporate communication, leadership and governance
  • Essentials in corporate presentation skills
For Whom
  1. Corporate affairs managers, public relations, topflight executive
  2. Personal assistants, general /operations managers
  3. External and internal communications executives
  4. Business development managers, customer services manager and relationship managers.

Duration

5 days


Dates
1st Run: May 10 -14, 2010
2nd Run: November 8 - 12, 2010


Fee
N165,000 per participant
(Fee covers all course materials, tea and lunch)


Venue
School of Media and Communication
Pan-African University,
2, Ahmed Onibudo Street, Victoria Island Campus,
Lagos.

Enquiries

Call Doris on 08058127207, 01-8967462 or Juliet on 08027484615